Mbe Etc.
- Donatella
- Jan 19
- 1 min read
Updated: Jan 20
COMPANY: Studio Bozzetto
CLIENT: Mail Boxes Etc.
TASK: Producer Manager
SOFTWARES: Excel
SECTOR: TV Commercial
MBE Etc. was one of my clients for an engaging animation campaign that explored the evolution of logistics, copy services, and postal deliveries. The project took viewers on a journey through time, highlighting the challenges these services posed in the past and how MBE now provides innovative, all-in-one solutions for today’s needs.
As the production manager, I worked directly with the client to ensure their vision was fully realized, maintaining clear communication throughout every stage of the process. I coordinated the animation team by setting deadlines, monitoring progress, and ensuring timely delivery. Additionally, I oversaw the compositing phase, conducting detailed quality checks to guarantee the final result met both creative and technical expectations.
The campaign successfully aired both online and on television, with prominent placement during Formula 1 advertising slots. It was a rewarding experience to contribute to such a high-visibility project that effectively conveyed MBE’s transformative impact.
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